Fine jewellery brand Bhima Jewellers plans to open between 10 and 12 stores in 2024 and annually thereafter. The brand also plans to increase its e-commerce sales to reach new customer bases.
“We expect to launch approximately 10 to 12 stores every year at a broad level,” Bhima Jewellers' chief operating officer Gopa Kumar
In India, Bhima Jewellers has over 60 stores spread across Kerala, Telangana, Tamil Nadu, Andhra Pradesh, and Karnataka. The brand also retails from four stores in UAE.
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