Every year, Forevermark - the Diamond brand from the De Beers Group organizes the “Forevermark Forum” which is a unique platform for bringing together its partners to interact, network and exchange ideas and to be a part of the brand’s journey in this industry. The eighth edition of this forum was recently held from 9th to 11th July in Sheraton Grand hotel, Bangalore. Staying true to this year’s theme “Be Limitless”, Forevermark discussed their insightful journey as a brand and being Limitless. Using interactive displays, they discussed in length about the comprehensive consumer and retail awareness campaigns, technology breakthroughs which was aimed to engage the customers and thereby help retailers in growing their business.
Sharing his thoughts, Stephen Lussier, Chairman, Forevermark, said, “As technology, artistry and innovation change rapidly, our perennial goal at Forevermark has been to develop the present, and adapt to the future. Given our De Beers Heritage and legacy, this year we embrace the unconventional path and explore different avenues to be limitless at the Forum.” Sachin Jain, President, Forevermark India added, “Over the years, the Forevermark Forum has pushed the limits and become a key event for us to strengthen our partnerships and expand our horizons. Inspiring individuals from multiple backgrounds to nurture fresh perspectives, the forum has remained a key event for leading the diamond industry to new heights. It gives us the opportunity to work closely with our partners and grow our business multi-fold. When we work together, the future is limitless.
The key highlights showcased at the Forum were the Diamond Acquisition Study, Credential Campaign 2.0, Trends 2019, Consumer collections, Retail programmes and Designer campaigns.
Courtesy - AOJ